HITTING 96 PER CENT OF PRE-PANDEMIC LEVELS, GLOBAL TOURISM NEARS FULL RECOVERY

ANKARA, Sept 19 (Bernama-Anadolu) -- Global tourism has nearly returned to pre-pandemic levels, with international arrivals reaching 96 per cent of its 2019 figures this January-July, according to a UN Tourism report released on Thursday.

Nearly 790 million tourists travelled abroad in the first seven months of the year, up 11 per cent from 2023, the latest UNWTO World Tourism Barometer data showed, Anadolu Agency reported.

Despite ongoing economic and geopolitical challenges, the sector is on track for full recovery by year’s end.

Leading the improvement are Europe, which reached 99 per cent of pre-pandemic levels, and the Middle East, which surged 26 per cent compared to its 2019 figures.

Asia and the Pacific, still recovering from a slower reopening, posted an 82 per cent recovery, with numbers steadily improving as markets fully reopen.

UN Tourism Secretary-General Zurab Pololikashvili highlighted the results as evidence of the strong global demand for travel, as well as the effectiveness of easing visa restrictions and improving air connections.

"International tourism is on track to consolidate its full recovery from the biggest crisis in the sector’s history," he said.

In January-July, the strongest performers were Qatar (up 147 per cent from 2019), Albania (up 93 per cent), El Salvador (up 81 per cent), and Saudi Arabia (up 73 per cent).

Receipts from tourism are also rebounding, with countries like Albania and Serbia reporting tourism revenues more than double compared to 2019, with 128 per cent and 126 per cent, respectively. They were followed by Tajikistan (85 per cent), Pakistan (76 per cent), Montenegro (70 per cent), North Macedonia (60 per cent), and Portugal (57 per cent).

However, inflation in travel costs, economic uncertainty, and climate change continue to pose challenges to the industry’s full recovery, it added.

Looking ahead, the UN’s Tourism Confidence Index predicts a positive finish to 2024, though experts warn that rising prices and ongoing global instability could slow growth in the final months of the year.

-- BERNAMA-ANADOLU